
After a few spontaneous litter picks recently – including an extremely disgusting parking lay-by that was trashed with over 2,000 fag ends! – we have pushed past the 79, 000 mark… by quite a bit actually. It’s very sad (and sobering) to think that every piece we have collected over the 4 years or so represents a dead sea mammal killed by plastic… A YEAR! This is driving force behind our 100, 000 target and what motivates us to do this to help raise awareness of this terrible statistic.
We’ve also been logging our litter picks on our own app, Be Plastic Clever (in collaboration with Esri UK). You can see how the data is looking here >> Litter Map. In fact, if you’d like to add your data to our map, we’d love that. Instructions for how you might do that are here.