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Be Plastic Clever

A Positive Reward Scheme for Cafes, Businesses, Schools & More.

 What is Plastic Clever?

P lastic Clever is positive award scheme that recognises people for making an effort to reduce the amount of single-use plastic they use.

If you think going plastic free is too hard to achieve (pretty impossible in our opinion) but you want to domsomething, then Plastic Clever might just be the thing you’re looking for.

The Plastic Clever Mindset

It’s a ‘way of thinking’ as much as anything else. It’s about being cleverer with our use of plastic; a material that has been made to literally last forever, and yet it’s used everyday in millions of single-use plastic products that have a 5 – 10 minute lifespan before being thrown away.

And the bulk of them are not even recycled. HONESTLY! That’s just stupid, isn’t?!

The BIG 4 plastic polluters are our main issue at the moment: the coffee cups + lids, plastic bottles, straws and plastic bags.

We’re not keen on plastic cutlery and some other easy-to-avoid items as well.

Who is eligible for the Plastic Clever award?

Just about everyone!

Seriously, we have awarded the Plastic Clever certificate and window sticker to: cafes, schools, festivals, businesses, families, Girl Guidesadventurers and even a Town Council.

You can see them all on the ‘Map of Cleverness’ below.

How do you get recognised as being Plastic Clever?

1. Register yourself on the map

If you would like to register yourself (or your school, business etc),  just follow these steps:

  1. Check you meet the criteria (see the guides on the right-hand side of this page)
  2. Submit your registration Submit

That’s it! We’ll then contact you about sending you your window sticker, and then add you to the Map of Plastic Cleverness – see below.

2. Let us register you

  1. Check you meet the criteria (see right-hand side of this page)
  2. Take a photo and send it to us (using the form on the right)

That’s it! We’ll then get in touch with you.

The Map of ‘Plastic Cleverness’

BIG thanks to everyone listed below!

       NEWS: UK Schools      

As of September 2018, every new school that achieves  Plastic Clever School status will receive:

     Plastic Clever Guides     

All the guides below are individual PDFs or a zip file of two PDFs

Schools (Zip file)
Business (Zip file)

      Register as Plastic Clever      

Tell us about your good work and we’ll add you to the ‘Map of Plastic Cleverness’ .


  • Check you meet the criteria (above)
  • Take a photo and send it to us using the form below.

Thank you.

     Plastic Clever Form      

     Five Plastic Clever Tips     

Recent Plastic Clever Posts

Abbotskerswell Primary School become Plastic Clever!

| Blog, Do
A big well done to Abbotskerswell Primary School, who’ve got in touch to let us know about the great work that they’ve been doing! Some of the Year 6 students...
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How to make the UK a Plastic Clever Nation

| Learn

Be Plastic Clever We all have a part to play in contributing towards turning the plastic tide. In our TEDx talk at Exeter, Kids Against Plastic set out their Plastic…

Read More

Plastic Clever Scouts and Guides

| Do, Learn
A case study and guide for becoming a Plastic Clever Guide or Scout Group. Thanks to Hannah Marsh and the 1st Thatcham Guides, we have just made available a case study and activity guide for any Scout or Guide group wanting become Plastic Clever.
Read More

Investigating Plastic Pollution – The Basics

| Do, Learn

An excellent video by Algalita a non-profit organisation dedicated to the protection of the marine environment. The video covers plastic (as a material) the issues associated with plastic pollution, and some…

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BIG 4 Plastic Polluters Posters

| Learn
A zip file of posters (made by Kids Against Plastic) of the BIG 4 single-use plastic polluters that feature in the top 10 of ocean pollutants.

‘Plastic Clever’ Cafes

| Do, Learn
One of the solutions to the plastic problem is Youth Social Action - engaging and activating a generation of young people to make a stand against issues they are not happy with, and doing something to improve them. Be Plastic Clever is an example of Youth Social Action, or Activism.
Read More

5 Steps to being plastic free – by Will McCallum

| Do, Learn

Will McCallum, head of Greenpeace UK Oceans, gives us his five steps to becoming plastic free.


Plastic Clever Salcombe!

| Blog, Do
Meet Ella, a 6-year-old Kid Against Plastic from Salcombe, Devon. She's recently been featured in her local newspaper, the Kingsbridge and Salcombe Gazette, for a very cool reason - she's...
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5 Tips for Leading a Plastic Clever Lifestyle

| Learn

Some simple tips for anyone wanting to be more Plastic Clever.

Read More

Klean Kanteen challenge for July

| Blog, Learn, Plastic Clever

We were challenged by Klean Kanteen and Whitby & Co to buy no plastic wrapped food or drinks for the month of July. To help us complete this challenge we…

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